Archive - CaCube

Musings from AWS re:Invent 2025

AWS turned re:Invent earlier this month into a platform to accelerate its Agentic AI strategy.

Dec 28, 2025 • Nicolas De Kouchkovsky

Decoding Genesys results and what they reveal about contact center growth

Three months ago, Tod Famous challenged us to reconcile Genesys Cloud ARR growing nearly 35% year over year with a cloud contact center market growth…

Dec 24, 2025 • Nicolas De Kouchkovsky

Learnings from the 8th edition of the CX landscape

A little present before Christmas: the 8th edition of the CX landscape is out.

Dec 20, 2025 • Nicolas De Kouchkovsky

Salesforce is acquiring Qualified

Salesforce is acquiring Qualified.

Dec 18, 2025 • Nicolas De Kouchkovsky

November 2025

The essential building blocks of a B2C sales system

In part one, we explored why modernizing sales operations has become a top priority for B2C businesses.

Nov 30, 2025 • Nicolas De Kouchkovsky

The dawn of B2C sales solutions

In customer engagement, B2C sales stands as an outlier.

Nov 26, 2025 • Nicolas De Kouchkovsky

Musings from Five9 CX Summit 2025

Five9 held its CX Summit last week in Nashville, introducing three new products.

Nov 25, 2025 • Nicolas De Kouchkovsky

RingCentral’s 3Q25 earnings call hints at market inflection points

Two interesting takeaways from RingCentral‘s 3Q25 earnings call:

Nov 15, 2025 • Nicolas De Kouchkovsky

Learning from the 11th edition of the SalesTech landscape

I’m excited to release the latest update of my SalesTech landscape.

Nov 12, 2025 • Nicolas De Kouchkovsky

October 2025

Musings from Crescendo Live 2025

The debate over the optimal model for driving AI adoption has taken a prominent place in every CX conversation.

Oct 28, 2025 • Nicolas De Kouchkovsky

Musings from Gong Celebrate'25

Last week at Celebrate, Gong unveiled several new capabilities in its Revenue AI Platform, now rebranded as the AI Operating System for Revenue Teams.

Oct 22, 2025 • Nicolas De Kouchkovsky

Musings from Dreamforce 2025

One year after introducing Agentforce and executing a remarkable pivot, Dreamforce offered the perfect opportunity to take stock of Salesforce’s…

Oct 16, 2025 • Nicolas De Kouchkovsky

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