CX & SalesTech Spotlight: October 2025 highlights
Monthly highlights from the CX and SalesTech space
Making Sense of the Conversational AI Mayhem
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The conversational AI market for sales and service is exploding, with new entrants and innovations appearing every week. I spent the summer cutting through the noise and mapped the landscape into nine categories to make sense of 650 providers.
The rise of AI-Native CRM
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As AI reshapes go-to-market operations, a robust data layer, both structured and unstructured, is now a strategic imperative. This article examines the emerging AI-native CRM category and what to expect from it.
Musings from NiCE Analyst Summit 2025
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I covered six events last month, making selection nearly impossible. In this 3-topic newsletter, I’m highlighting the NiCE Analyst Summit as a pivotal moment, where the new leadership team outlined its vision for the CX market and demonstrated solid progress in execution.